Frequently Asked Questions What is product photography? The commercial photography that aims at presenting a product in a unique way of photographic representation is known as product photography. Great product photography is the one that makes use of proper lighting tools, sharp camera focus with adequate depth of field, background materials, good camera angles and careful editing. Product photography not only benefits your business but also helps customers to choose better products. Hence, it has become essential to utilise professional product photographs to stand out in today's time. Moreover, new types of product photography are also available, which makes it even more beneficial. At NTFS, we have a team of cosmetic product photographers in Kolkata with years of experience and exceptional skills. Our expert professionals offer phenomenal product photography in Kolkata. Want to showcase your products with skincare photography in Kolkata? Then get in touch with NTFS and let our experts handle your cosmetic and makeup photography in Kolkata. What benefit comes with product photography? The benefits that product photography has to offer to your business are: Quality reflects the brand image Product photography is an investment. A high-quality product photograph conveys to your customers a professional, valued, creative, and innovative view of your business. It helps to build loyal customers who become your regular customers. Professional product photography not only showcases the quality of your product but also provides credibility to your brand. Helps in purchasing decisions Product images leave a first impression on the customers. Thus, it should be able to prove its quality and value. Furthermore, around 93% of consumers make purchasing decisions based on visual appearance. Hence an exceptional product image leads to the growth of your business. If you want to improve your brand's image and create a better first impression among your customers, get in touch with NTFS for excellent product photography in Kolkata. Our experts are highly regarded among the leading cosmetic photographers in Kolkata. A unique skill Product photography is a skill that calls for specific techniques and professional equipment. Taking photographs is one thing, but they must be edited and retouched to make them even better. With an experienced photographer with the help of a quality camera, the backdrop to lighting can create powerful images. A professional photography studio has availability of all these to provide your product with incredible photos. Maximises engagement An appealing, effective, and informational product photography grabs the audience's attention and increases engagement. Every image component should speak to your target customers, from quality, subject, colours, and concept. It is one of the most critical tools for forming a long-term customer relationship. Conveys product story Around 22% of products bought online get returned as they look different from the photos. Thus, professional product photography that conveys the right story helps to build customers' expectations about the product. It also eliminates any doubts. If you want the above-mentioned benefits for your company, visit NTFS for beauty & skincare product photography in Kolkata. NTFS is a group of outstanding cosmetic product photographers in Kolkata. From skincare to makeup photography in Kolkata, you can avail yourself of services for all. So contact us now to display your products appealingly with the help of incredible cosmetic photographers in Kolkata. We also provide skincare photography in Kolkata for your cosmetic company. What are the different types of product photography? Here are different types of product photography: Ghost Mannequin Technique The ghost mannequin technique can be created with Photoshop. It looks like someone is wearing the clothing, but the wearer is not visible. Product Photos on a White Background The white background keeps the sole focus on the product. It provides crisp, sharp shots that help the viewer examine the product closely. Vinyl, Paper, muslin or canvas can be used as a white background. At NTFS, our product photographers in Kolkata can help you improve your brand's image through different techniques. So if you want makeup photography in Kolkata, book an appointment with us at NTFS. Lifestyle Photography Lifestyle photography shows products in more naturally crafted ways in a natural environment. It depicts how the product can be used in "lifestyle." The people are posed about the product to convey a lifestyle the customer can gain by interacting with your product. Amazon Product Photography Amazon product photography is the type of photography designed explicitly for the products sold on Amazon. It is an entirely separate category as Amazon has strict requirements for the photographs on product listing pages. It should be a square 1,000 by the 1,000-pixel image in RGB format that is saved in JPEG, TIFF or GIF format. The image should fill 85% of the frame. With the experts at NTFS, you can not only find beauty photography in Kolkata, but they can also help you with Amazon product photography. 360 Product Photography The technique involves taking many photographs of the product at different angles, which then can be assembled using software that converts it into a 360-degree product view. It requires a 360-degree turntable to move the product in small increments relative to the camera and produce an excellent 360-degree product image. Fashion Photography Another type of photography is fashion photography. It is different from simple clothing photography. It involves clothing worn by paid models who are photographed in different locations. The location can be anywhere from the studio, onto the beach, the street or the runway. Fashion photography requires a unique skill set as the models are in motion in areas where the lighting can not be controlled easily. At NTFS, we have various types of product photographers in Kolkata. You can choose the one that suits your business. Looking for a cosmetics and makeup photographer in Kolkata? NTFS' cosmetic photographers in Kolkata have a creative eye and exceptional photography skills that can help you build your brand quickly and effectively. So contact NTFS for beauty photography in Kolkata at the earliest. Why are product photos so important? Product photos are essential for businesses because of the following reasons: Cut through the noise Society is becoming more visual-based, so business needs to adapt accordingly. A nice photo on a white background does not always show its magic now. Customers expect more than that, and hence professional product photography is required. Building Brand Product photography is the right tool to create a strong brand identity to help you stand out among your competitors. It helps to build your brand and encourage your customers to value your project. Strong branding helps to leave a lasting impact on your brand and your customers. To build a skincare brand, check out the bodycare product photography in Kolkata with NTFS. Our cosmetics and makeup photographers in Kolkata are recognised among the best in the country. Gets Visibility The products that have images are shared more on social media channels. That increases the visibility of your product and boosts its reach. Hence it is more likely to gain more new customers. Build Trust With online shopping, customers have only the product images and words to know about your products. If images do not convey the product's complete story, you might lose your consumers' trust. Make use of product photography to gain your customers' trust. Increase Conversion One of the main focuses of product photography is to convert the target audience into customers. Since online shopping, consumers cannot physically examine the product, so they have to rely on the images of it. Reach Mobile Audiences Today Instagram has become more than just sharing your holiday photos and videos. It has become an excellent platform for online businesses. Now you can sell and purchase items from this social media and reach more vast audiences. Thus, the product photography is beneficial for boosting your online business. Looking for a photographer for beauty & skincare product photography in Kolkata? Then NTFS can be an ideal choice for you. Our years of experience, excellent services and outstanding skills have helped us to retain the position of one of the best cosmetic product photographers in Kolkata. So contact us now to avail of service for makeup photography in Kolkata. Why should you spend on high-quality product images? Content marketing has become one of the most vital tools for business in today's time. It is one of the best, most unique ways to connect with your audience and convey your story. But for your content to be noticed, it should have an appealing visual apart from the well-written text. You should use images that follow your content and catch the reader's interest in Google rank. If you want to get better results from your content, then image usage is vital as it has been proven beneficial. 80% of readers take an interest in the content with an image, and there are 64% chances that it impacts them. So this makes it crystal clear that images promote your business. Now the next thing is where to get the images. For this, there are three options available. First, you can use stock images or shoot the photos yourself and lastly, hire a professional photographer. The best option is to get the services of a professional as it works better. Moreover, audiences are more attracted to high-quality and authentic images. Therefore, professional photography has become an important asset to the business's success. High-quality product images are vital for a business's growth. If you want to take your company to the next level, choose cosmetic product photographers in Kolkata. Contact NTFS for all kinds of beauty photography in Kolkata. We have some of the best cosmetic photographers in Kolkata. Where can you use your product images? Various factors lead to the conversion of the target audience, like trust, design, usability, speed, etc. Therefore, we can narrow down the reasons users purchase on your website into one factor. Your design, speed, usability, and trustworthiness bring the customer to the product page. Finally, however, the purchasing decision is made per the product images. It is one of the final and essential steps of conversion. Thus using product imagery can help to increase sales and boost the business. Use the right strategies with makeup photography in Kolkata. Looking for a photographer? Then contact NTFS, a team of one of the best cosmetic product photographers in Kolkata with years of experience. Is it worth spending on professional product photography? How will my business benefit? Many business owners sometimes consider professional photography a costly and unwanted expense. They believe that any employees can take the images or use stock photos available online. However, no matter your business, you must invest in professional photography. Creating high-quality photography requires more than just having a good camera. It requires a creative eye, imaginative skills and unique editing skills. Thus images of your products should always be taken by professional photographers. Invest in your business with premium quality skincare photography in Kolkata. Looking for a photographer? Then contact NTFS, a team of some of the best cosmetic photographers in Kolkata. What is cosmetic product photography? Beauty photography is a type in which close-up images of subjects are shot. It highlights the attractive features of the subject for editorial or commercial purposes. Per the shoot's theme, the subject conveys emotions like happiness, innocence, or seduction. Beauty photography focuses on makeup, skincare, hair accessories, jewellery etc. If you are starting a new beauty line in West Bengal, it would be best to invest in product photography in Kolkata. For that, NTFS has some of the most experienced and skilled product photographers in Kolkata. NTFS is known for its outstanding bodycare product photography in Kolkata. Moreover, our cosmetic photographers in Kolkata have been involved in some of the country's most extensive and successful brand campaigns. So visit NTFS to book appointments with some of the best product photographers in Kolkata.